Key Red Bull man questions FUTURE of Drive To Survive as ratings SOAR
F1 News
Key Red Bull man questions FUTURE of Drive To Survive as ratings SOAR
Red Bull adviser Helmut Marko has questioned the need for more series of Netflix docuseries Drive To Survive, citing improved viewing figures for Formula 1.
The hit show, which offers glimpses of what life is like behind the scenes in F1, has become a hit with existing fans and brought a host of new fans – many of them in the US – to the sport.
Starting from 2018, each season has had a ten-part series produced with episodes focusing on the main talking points at the time.
It has seen a massive increase in viewers over the years, with nearly three times as many people watching the review of the 2022 season compared to the first series showing 2018.
Marko is unconvinced the series has a long-term future however, and claimed increased viewing figures for F1 races themselves could make the show redundant.
READ MORE: Farts, F-Bombs And F1: What we learned from Drive To Survive Season 5
The Red Bull maestro also claimed the show distorts reality.
"Viewership in Formula 1 is increasing dramatically. We're talking about a 20 percent increase in ratings," he told Motorsport-Magazin.
"Some may know the Netflix series, but this has nothing to do with reality.
"It has created a breakthrough for Formula 1 in America and as long as the viewership and interest is there, you can debate whether it makes sense or is necessary."
Marko is not the only Red Bull figure to speak out against "Drive To Survive" in the past with Max Verstappen also highly critical of the production.
He refused to take part in the second, third, and fourth installations of the series, and only agreed to return for Series 5 after reaching an agreement with the producers.
READ MORE: Who is Helmut Marko? The genius behind Red Bull rise to power
Related news
Former world champion SLAMS Drive to Survive for completely changing F1 fanbase
Drive to Survive star tells of BRAVE recovery after devastating stroke
Steiner admits Drive to Survive has changed his LIFE after new fame
Schumacher makes SARCASTIC Drive to Survive prediction with Steiner dig
Most read
FIA take action after Verstappen track limits mishap
F1 News Today: FIA make changes as Mercedes receive double penalty and Horner curses bad luck
Red Bull to replace driver at Abu Dhabi Grand Prix
Stroll issues Alonso Aston Martin contract verdict
Horner takes aim at Kravitz with savage jibe at Sky Sports pundit
F1 Standings
Drivers
- Charles Leclerc
- Carlos Sainz
- Lando Norris
- Oscar Piastri
- Pierre Gasly
- Esteban Ocon
- Sergio Pérez
- Max Verstappen
- Alexander Albon
- Logan Sargeant
- Lewis Hamilton
- George Russell
- Nico Hülkenberg
- Kevin Magnussen
- Fernando Alonso
- Lance Stroll
- Valtteri Bottas
- Zhou Guanyu
- Nyck De Vries
- Liam Lawson
- Daniel Ricciardo
- Yuki Tsunoda
Races
- Gulf Air Grand Prix of Bahrain 2023
- Saudi Arabian Grand Prix 2023
- Grand Prix of Australia 2023
- Grand Prix of China 2023
- Grand Prix of Azerbaijan 2023
- Miami Grand Prix 2023
- Qatar Airways Gran Premio Del Made In Italy E Dell'emilia Romagna 2023
- Grand Prix of Monaco 2023
- AWS Gran Premio de España 2023
- Grand Prix du Canada 2023
- Grand Prix of Austria 2023
- Aramco Grand Prix of Great Britain 2023
- Grand Prix of Hungary 2023
- Grand Prix of Belgium 2023
- Heineken Dutch Grand Prix 2023
- Grand Prix of Italy 2023
- Grand Prix of Singapore 2023
- Grand Prix of Japan 2023
- Qatar Grand Prix 2023
- Grand Prix of the United States 2023
- Gran Premio de la Ciudad de Mexico 2023
- Rolex Grande Prêmio de São Paulo 2023
- Heineken Silver Las Vegas Grand Prix 2023
- Grand Prix of Abu Dhabi 2023
About GPFans
GPFans is a multi-platform, multi-language brand dedicated to Formula One coverage. We bring you all the ins and outs of the sport, 24/7, everything from up-to-the-minute news and features to the latest viral stories and clips.We believe that a new generation of exciting, outspoken drivers will make F1 more popular than ever before, and we want to give our users access to as much of their heroes as possible, on and off the track. From Lewis Hamilton to Max Verstappen, Daniel Ricciardo to Sebastian Vettel, we provide in-depth analysis of every every Grand Prix in the season, from Australia to Abu Dhabi.
With Formula One under the new ownership of Liberty Media, how the sport is being covered is evolving, and GPFans will look to be at the heart of this progression into new media, as one of the fastest-growing sites covering the king of motorsports.
Follow us on your favorite social media channel
Corporate & Media
Innovatieweg 20C7007 CD, Doetinchem, Netherlands
+31645516860